Chief Marketing Officer
Alex Dale is King’s Chief Marketing Officer.
He joined King from Microsoft, where he was general manager of their consumer and online services group in Central and Eastern Europe.
At Microsoft, Dale also led the consumer marketing efforts for Bing, Internet Explorer, Windows Phone, Windows PC, MSN and Hotmail in Western Europe. Prior to Microsoft, he was the founder and managing director of broadband ISP and portal, virgin.net. Part of the Virgin Group of companies, the virgin.net service was sold to NTL Cable in 2004.
Dale received a bachelor of arts from Oxford University and a masters in business administration from the Imperial College in London.